Show business everywhere is dabbling in astrology and more or less related arts. A perfume manufacturer is doing well with twelve zodiac scents. One Manhattan beauty parlor boasts a resident astrologer and twelve special hairdos, one for each sign of the zodiac. Crispin in Manhattan is offering its Park Avenue clientele "astronotes" for invitations. Bulls, goats, crabs and scorpions are beginning to embellish everything from children's clothes to writing paper St. Woolworth's is pushing a full line of zodiacal highball and cocktail glasses and paper napkins. The astrology boom is made up of many elements-including merchandising, show business and crass exploitation of people's credulity. has programmed a computer to turn out 10,000 word horoscope readings in two minutes it expects to be doing 10,000 a month by June. A company called Time Pattern Research Institute, Inc. Moreover, like almost everything else, astrology is being computerized. Righter is only one of about 10,000 full-time and 175,000 part-time astrologers in the U.S. He refuses to brag about his earnings, but they are obviously well into six figures, and in the ascendant. America's public astrologers has a byline that is carried by 306 newspapers each weekday into some 30 million homes.
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